Far from the aristocratic environments of Amelia Island, Italy's Villa d'Este Concorso d'Eleganza or Ireland's Limerick ‘Round The Houses’ Grand Prix, lay a different group of Classic car owners. Often referred to as the "Rock-a-Billy" or "Kustom Kulture" they are apt to follow a lifestyle associated with their Hot Rods, even if it's just a "weekend thing".
What we find very interesting is as a group, they are almost exclusively under 40 and follow in the footsteps of many of what you might refer to as today's "conventional Classic car market"; consisting of people in their later 50's and 60's.
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| Where were you in '62? |
COMI-CON OF THE CLASSIC CAR CULTURE?
Sixty may be the "new" forty, but there's a good chance the existing members of the "core market" just don't feel comfortable around tattoos or "pin-up" and "rock-a-billy" styles of dress. Maybe they think they will not be welcome. That's just F.E.A.R. (false expectations appearing real). Maybe you need to "let your hair down" and just enjoy a new group of owners getting back to the roots of the hobby. The truth of it is, they may want to be "just like you". 
Something else caught our attention. The "conventional Classic car" market differs greatly as compared to motorcycle enthusiasts. It's not uncommon to find CEO's and similar people who undergo "weekend warrior" transformations donning "rough-rider" outfits of denim and leather; a culture shift. Viewing these videos, it does not reflect a similar approach between this style of hot rodding and the core group of Classic car owners. So we wonder why and when, if ever, a similar effect will infiltrate the "Collector Car Market". |
| Why don't you start a new trend? |
We start at the Jersey Shore town of Wildwood
VIVE LA FRANCE
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| "NO, We're from France" |
DRIVE BY (VIDEO) SHOOTING
Beach Racing I & II
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